Rafeef

This account ranks 1151 out of 1349 tracked creators and holds 100.9K followers, making it a small account that sits at 0.1 times the median follower count of 1.1M. Growth is fast with 48.8K new followers added every month over its 0.2 year lifespan. The average view count of 1.2M per video exceeds what is expected for an account of this size. A like rate of 5.52% clears the 4.93% median, indicating high engagement from those who see the content. The rest of this report breaks down the specific audience demographics and top performing content pillars.

The audience approves of the content at a rate above the platform median. This approval ranks 617 out of 1349 creators. High save and share rates indicate that viewers treat the content as both a reference point and a tool for word-of-mouth spread. Saver intent is the most common action, followed by shares, while comments are rare. The audience values keeping and sharing information over starting public conversations. Brands can expect high retention of the message but should not expect high volumes of community interaction. The reach shows signs of inconsistency with a coefficient of variation of 0.79. Four videos reached double the average, but none hit the five times multiplier. This suggests a steady base with occasional spikes rather than frequent viral explosions. This is an active audience.

Engagement Quality Analysis

These use the median rather than the average, so one freak viral video cannot inflate them. They show the level a typical post on this account actually reaches.

Sponsorships drive the primary value for this creator because of their consistent engagement. A follower count of 100.9K suggests a sponsorship range between $400 and $800 per post. The Creator Fund pays pennies per thousand views, making it a negligible source of income compared to brand deals. Brand fees scale with the total audience size while platform payouts depend on volatile view counts. The rank of 1151 out of 1349 puts this creator in a position as a value buy for advertisers. Since they sit below the median, the quoted range acts as a ceiling for negotiations rather than a fixed salary. A high like rate of 5.52 percent suggests they can command the higher end of that available bracket. A cost per view analysis helps determine if a quote pays for reach or fame. Dividing the $800 top end by 1.2M average views results in a cost of $0.00066 per view. This low figure indicates that a buyer should negotiate based on volume rather than paying a premium for a famous name. These are modelled estimates from public metrics, not disclosed earnings.

The 15 to 30 second bucket contains the bulk of this feed and performs well. Target this specific duration to replicate the steady performance seen in most posts. Original audio covers nearly 90% of the content, choosing a consistent brand feel over the reach of trending sounds. Short captions around 53 characters provide enough context without distracting from the visuals. Enabling duet and stitch features on almost every video invites other creators to interact with the source material. The standout clip ran 34 seconds and reached 3.4 times the usual audience size. It earned 192.4K likes against only 1.4K comments, meaning it won through passive views rather than active debate. Average views of 1.2 million indicate a high-reach account with an established foundation. Success here depends on maintaining consistent production for a large existing audience.

Video Duration Breakdown

How the account's recent videos split across length bands. It shows the format the creator leans on, from very short clips to long-form.

The account favors videos between 15 and 30 seconds because they make up the majority of recent content. The engagement line is not present to determine if these are the best performing.

Original Sound Usage

Percentage of videos using the creator's own audio

The creator follows a Grind pattern because they post nearly double the median frequency with consistent output. This high volume makes the account a reliable partner for scheduled content. While the consistency score indicates some variation in gaps between posts, the pace has remained steady for two months. New videos typically land on Saturday and Monday around 13:00 UTC. Thursday is the quiet day for new uploads. Marketers can rely on a dependable drumbeat of content to support a campaign rather than waiting on sporadic drops.

Audience & Reach

The follower count sits at a 0.1x multiple of the median creator, placing it below the typical scale for this platform. This indicates that a campaign will reach a niche audience rather than achieving broad distribution. The like rate exceeds the median by more than half a percentage point. This higher engagement ratio means a brand message earns a stronger response per view from those who see the content. This profile fits the lifestyle category because the high engagement levels suggest interest in specific content themes despite the smaller audience size.