Jennifer Tavernier

Sitting at rank 693 out of 1349 tracked creators with 937.2K followers, this account is a mid-tier name that holds 0.9 times the median follower count of 1.1M. The growth trajectory is slow for an account that has been active for 6.5 years, as it gains only 12.1K followers per month. While average views are at 153.9K, the like rate of 8.26% exceeds the median of 4.93%, indicating a highly engaged audience relative to the typical user. The rest of this report details specific engagement patterns and content performance.

This audience approves of content at a rate much higher than the platform average. High engagement levels place the creator in the top 30% of performers for approval. The data shows that saves are the most frequent action taken by viewers, followed by shares and then comments. These actions result in 1.5K saves, 912 shares, and 30 comments per video. This audience over-indexes on saves and shares compared to discussion. Brands can treat this content as a high-utility resource that people want to keep or pass along to others rather than just talk about in the comments. Reach is erratic due to a high consistency coefficient of 2.87. Only three videos reached five times the average views, while three others hit double the average. This indicates inconsistent reach patterns across the total of 38 videos. This is an active audience.

Engagement Quality Analysis

These use the median rather than the average, so one freak viral video cannot inflate them. They show the level a typical post on this account actually reaches.

Sponsorship deals provide the primary revenue stream for this creator. Based on a following of 937.2K, the expected sponsorship range sits between $400 and $800 per post. Creator Fund payouts are much lower because they pay pennies per thousand views regardless of follower count. Brands prioritize the scale of the audience to drive conversions rather than relying on platform fund distributions. The rank of 693 out of 1349 places this creator in a middle position where they lack top-tier leverage but offer high engagement. Their above average like rate suggests they can command the higher end of their bracket compared to peers with similar reach. Buyers should treat the $800 ceiling as a negotiation starting point rather than a fixed fee. A cost per view analysis of roughly $5.20 helps determine if a quote pays for actual eyeballs or just the brand name. These are modelled estimates from public metrics, not disclosed earnings.

This feed performs best in the 15 to 30 second range and under 15 seconds. Since the shorter clips achieve a much higher engagement rate than longer segments, aim for these compact windows to capture attention quickly. Original audio is used on only 13.2% of videos, meaning this account prioritizes trending sounds over unique audio identities to gain reach. Captions average 133 characters, providing enough text to give the workout content clear context. Open settings for both duets and stitches invite other creators to remix the footage into their own clips. The standout post lasted 11 seconds and pulled 2.2 million views, about 14.3 times the normal reach. It earned 179.1K likes against 349 comments, a ratio of over 500 likes per comment that favors passive watching over active debate. Average views near 153.9K indicate a stable, established audience rather than a high-growther. Use the short format to maintain this consistent reach while keeping the content interactive for others to remix.

Video Duration Breakdown

How the account's recent videos split across length bands. It shows the format the creator leans on, from very short clips to long-form.

The account favors videos under 15 seconds and between 15 to 30 seconds. These two categories make up every video in the sample.

Original Sound Usage

Percentage of videos using the creator's own audio

This creator follows a sparse high-production cadence. Her low volume of posts relative to the field median is offset by a top-tier follower rank and high average view counts. The pace has remained consistent for over three years, establishing it as a durable habit rather than a recent trend. However, her high consistency coefficient indicates that while she posts infrequently, the exact timing between these drops remains erratic. You should expect sporadic content releases rather than a predictable weekly drumbeat. New content most often lands on Thursday and Friday, while Monday is the quietest day for uploads. The busiest hour for new posts occurs at 02:00 UTC. Marketers can time tie-ins around her weekend peaks but should not rely on a steady stream of fresh content to maintain momentum between major drops.

Audience & Reach

The audience size sits below the median for this category at a 0.9x multiple. This means a single campaign will reach a smaller group than typical creators in this segment. Location data is not available for this account. The like response exceeds the median by more than triple. High engagement relative to views indicates that brand messages will likely land with higher impact per viewer. This profile fits the beauty category because the high engagement rate suggests a focused interest from the audience despite the smaller follower count compared to the typical creator in the field.