Gulnar

This creator ranks 701 out of 1349 tracked accounts and holds a follower count that is 0.8 times the median of 1.1M followers, making this a mid-tier name. The account has aged 5.5 years while gaining approximately 13.8K followers each month, which indicates steady growth for its lifespan. Average views are at 1.3M per video, which is high for an account of this size. However, the 4.00% like rate falls below the median of 4.93%, suggesting that while reach is broad, the active engagement rate is lower than typical. The rest of this report breaks down specific content performance and audience demographics.

This audience approves less than the average user based on a 4.00% like rate compared to the 4.93% median. The engagement profile reveals high intent for reference over immediate social interaction. Saves are the most frequent action at 0.495% of views, while shares follow at 0.218%. Comments represent only 0.027% of the audience activity. With 6,300 saves and 2,800 shares against 336 comments, the data shows people treat this content as a resource to keep rather than a conversation to join. Brands should expect high retention value but low community interaction. Reach is highly inconsistent due to a 0.99 consistency coefficient. Only four videos reached double the average view count while none hit the fivefold mark. This is an active audience that prioritizes personal utility over public engagement.

Engagement Quality Analysis

These use the median rather than the average, so one freak viral video cannot inflate them. They show the level a typical post on this account actually reaches.

Sponsorship deals provide the primary revenue stream for this creator. Based on a follower count of 903.6K, expected sponsorship payouts likely fall between $4,500 and $9,000 per post. This high potential stems from brand partnerships that scale with total audience size. Creator Fund payments are much lower because they rely on views and pay only pennies per thousand. The rank of 701 out of 1349 places this creator in a middle position where they lack the leverage of top-tier names but offer more stability than smaller accounts. Because they sit below the median for engagement, their quoted rates should be viewed as a ceiling to bargain under rather than a fixed fee. A cost per view analysis based on 1.3M average views suggests a value of roughly $0.03 to $0.07 per view. This metric helps buyers determine if a quote pays for actual reach or just the creator's name. These are modelled estimates from public metrics, not disclosed earnings.

Most content on this feed falls between 60 and 180 seconds long. Create videos in this duration range to align with the current output of the account. The short clips at 15 seconds earn a reach 4 times higher than the average, so shorter edits provide much higher growth potential per view. Original audio dominates nearly every post, choosing a consistent brand feel over the easy reach of trending sounds. Short captions around 40 characters keep the focus on visual content. Open settings for both duets and stitches invite other creators to interact with and remix the footage. The standout video lasted only 15 seconds and earned 228.3K likes against just 1.1K comments. This high ratio of 215 likes per comment shows that brief, visually satisfying clips win on passive engagement rather than sparking debate. Average views reach over 1 million, meaning the account already enjoys a large established audience. Success here depends more on maintaining this high baseline of visibility than on small tweaks to niche growth.

Video Duration Breakdown

How the account's recent videos split across length bands. It shows the format the creator leans on, from very short clips to long-form.

The account favors videos between 60 and 180 seconds with 10 videos in this range. The engagement line is not present to determine performance.

Original Sound Usage

Percentage of videos using the creator's own audio

This creator follows a Sparse high-production cadence because they maintain a top-tier follower rank despite posting well below the field median. The large gap between posts suggests a deliberate, high-effort production style rather than inactivity. This pace has been established for over two years, making it a durable and proven habit. Although the consistency grade is fair, the high variance in gaps indicates an erratic rhythm rather than a clockwork schedule. New content most often lands on Monday and Thursday, while Sunday remains the quiet day. The busiest hour for uploads occurs at 03:00 UTC. Marketers should expect sporadic drops instead of a dependable drumbeat. You can time tie-ins around the Monday and Thursday windows when new content is most likely to appear.

Audience & Reach

The audience size sits below the median creator average at a zero point eight multiple. This lower ranking means a single campaign will reach a more concentrated group rather than achieving broadcast-scale coverage. Location data is not available for this account. The like response falls below the median rate by nearly one percentage point. A lower engagement ratio suggests the content reaches many viewers but may struggle to generate high interaction with a brand message. This creator fits the beauty category because the modest engagement and sub-median size favor niche aesthetic appeal over high-frequency interaction.