1.3K
Followers
340
Following
1.4M
Total Hearts
102
Videos
13.7K
Avg Hearts/Video
11.54%
Engagement Rate
6.2y
Account Age
17
Followers/Month
18.9K
Hearts/Month
1.4
Videos/Month
Account Overview
What This Report Covers
This account ranks 1348 out of 1349 tracked creators and holds a follower count that is 0.0 times the median size of 1.1 million, making it a small account. Growth is slow as it has gained only 17 followers per month over its 6.2 year lifespan. While average views reach 355.1K per video, the 11.34% like rate exceeds the 4.93% median to indicate high engagement relative to the follower base. The rest of this report covers deeper performance metrics and audience engagement patterns.
Account Classification
| Account Size | Nano (1K+) |
| Account Age | 2019-12-20 |
| Verification | No |
| Language | EN |
| Follower Ratio | 3.8:1 |
Data Summary
| Videos Analyzed | 35 |
| Avg Plays per Video | 355,074 |
| Avg Likes per Video | 40,255 |
| Engagement Rate | 11.54% |
Engagement Analysis
Based on 35 videos
The audience approves of content much more than the average user, ranking 164 out of 1349 for like rates. This high approval indicates a strong initial connection with the material. Shares are the most frequent action taken by viewers, followed by saves and then comments. These actions result in 586 shares, 455 saves, and 119 comments per video. The audience prioritizes word-of-mouth spread and keeper value over active conversation. Brands should treat this channel as a source for shareable assets rather than a platform for community dialogue. Reach is inconsistent. Only one video hit the 5x mark while another reached the 2x threshold out of 35 total videos. A consistency score of 5.51 confirms that reach fluctuates well across the feed. This is an active audience.
355.1K
Avg Plays/Video
40.3K
Avg Likes/Video
119
Avg Comments/Video
586
Avg Shares/Video
Engagement Quality Analysis
These use the median rather than the average, so one freak viral video cannot inflate them. They show the level a typical post on this account actually reaches.
76.3K
Median Plays
556
Median Likes
111.7K
75th Percentile
11.6M
Top Video
31875.49
Engagement per 1K Followers
Normalized influence metric
Total Engagement (Sample)
The combined likes, comments, shares and saves across only the recent videos we analysed, not the account's lifetime.
12,427,600
Total Plays
1,408,913
Total Likes
4,150
Total Comments
20,524
Total Shares
15,941
Total Saves
Engagement Ratios
Each action as a share of views. Likes-to-views is how often a viewer taps like; saves-to-views is how often they bookmark a video to return to; shares spread it to others. Higher saves and shares signal content people find worth keeping or passing on, not just watching.
11.34%
Likes / Views
0.03%
Comments / Views
0.17%
Shares / Views
0.13%
Saves / Views
Likes at 11.34% stand out compared to the other metrics. Viewers are much more likely to like a video than they are to comment, share, or save it.
Viral Hit Rate
How often a video beats this account's own average views. The 2x figure is the share of videos that did at least twice the norm, the 5x figure at least five times. A higher rate means breakout hits happen more often rather than reach depending on rare spikes.
2.90%
2x Avg (1 of 35)
0%
5x Avg (1 of 35)
Consistency Score
How steady the view count is from video to video, shown as a grade and a CV number. A lower CV and a better grade mean predictable reach on every post; a high CV means the views swing widely between hits and flops.
D
CV: 5.51
Lower CV = more consistent performance
Estimated Earnings
Revenue estimates based on follower count and average video performance
Sponsorships drive the primary value for this creator despite their low follower count. Because Creator Fund payouts scale with views and pay only pennies per thousand, they cannot compete with the higher returns of brand deals. A sponsorship fee for a creator with 1.3K followers typically falls between $25 and $75. The rank of 1348 out of 1349 suggests this profile is a value buy rather than a premium name. Brands can use the upper end of the estimate as a ceiling to negotiate down since the creator lacks a high-ranking status. A cost per view of roughly $0.0002 suggests that most of the paid fee covers their engagement and content quality rather than raw reach. These are modelled estimates from public metrics, not disclosed earnings.
Creator Fund (Est. Monthly)
Based on avg 355.1K views/video
$10 – $20
$0.02 - $0.04 per 1,000 views
Sponsorship Value (Est. Per Post)
Based on 1.3K followers (Nano (1K+))
N/A
Industry rate for nano (1k+) creators
Content Strategy Analysis
Based on 35 videos
This feed finds its sweet spot in the 30 to 60 second window where most content lives. Target this length to replicate the consistency of the current reach. The use of original audio for nearly two-thirds of posts shows a preference for brand identity over the easy boost of trending sounds. Captions stay brief at an average of 61 characters, keeping the focus on the visuals. Open duet and stitch settings invite other creators to remix the footage and build community around it. The top video lasted only 10 seconds and pulled 32.7 times the normal reach for this account. It earned 1.4 million likes against just 3.8k comments, proving that quick taps fueled its growth rather than active debate. Average views of 355.1K indicate a high-performing account with a very strong reach relative to its follower count. This scale means the content works well for broad appeal rather than small niche interactions.
Video Duration Breakdown
How the account's recent videos split across length bands. It shows the format the creator leans on, from very short clips to long-form.
43s
Average Duration
The account favors videos between 30 and 60 seconds as it is the most frequent category. This duration represents the primary focus of the content.
Original Sound Usage
Percentage of videos using the creator's own audio
Posting Patterns & Optimal Timing
Based on 35 videos
The account follows a dormant or erratic pattern because it falls below the median for both posting frequency and follower rank while maintaining an inconsistent consistency grade. The creator posts roughly one video per week, which is less frequent than the field average. This irregular pace has persisted for over seven months but remains unpredictable due to a high variance in the gaps between uploads. You can expect sporadic drops rather than a dependable drumbeat of content. New posts most frequently land on Friday and Sunday, with the quietest day being Monday. The busiest hour for new content is 22:00 UTC. Marketers should plan around these specific days if timing a tie-in to a new post.
Posting Frequency
How often the account posts, against the typical tracked creator. It tells you whether to expect a steady stream or occasional drops.
| Videos per Week | 1.1 |
| Avg Gap Between Posts | 163.0h |
| Data Range | 230 days |
Most Active Days
Which days of the week new videos most often appear. These are upload times, when fresh content lands, not necessarily when the audience is watching.
Posting Hours (UTC)
A heatmap of the hours (UTC) when this account publishes. Darker or taller blocks are the busier posting windows. Read it as the creator's release schedule, not their audience's active hours.
How to read these charts
A heatmap of the hours (UTC) when this account publishes. Darker or taller blocks are the busier posting windows. Read it as the creator's release schedule, not their audience's active hours.
The account posts most often on Sunday and Friday with a peak at 22:00 UTC. Monday is the quietest day for activity.
Top Videos
Top 10 by play count
12.0M
Combined Plays (Top 5)
1.4M
Combined Likes (Top 5)
2.4M
Avg Plays per Top Video
White ppl with blue eyes be like #bangs #haircut #grwm #sabrinacarpenter #mileycyrus
11.6M
Views
1.4M
Likes
3.8K
Comments
20.4K
Shares
15.7K
Saves
Replying to @alexis johnson #greenscreen #hair #bangs #herstory I did not know how to style them before pretty much but I feel better about my ability to do so now
155.2K
Views
2.4K
Likes
140
Comments
13
Shares
64
Saves
#haircut #BANGS #gilmoregirls #lorelai
111.7K
Views
1.9K
Likes
65
Comments
29
Shares
54
Saves
My Lyft driver Cierra joined me me for my work out
89.8K
Views
548
Likes
18
Comments
6
Shares
14
Saves
It was a movie @Marcy Masters #cabo #boat #bensonboone #thesebeautifulthingsthatigot
83.6K
Views
77
Likes
0
Comments
9
Shares
3
Saves
5 more top videos for @mermasters3
Full video-by-video breakdown with views, likes, comments, shares and saves.
Unlock all 10 videosFree, takes 10 seconds
Most Common Words
The words that show up most in this account's captions, with stopwords and hashtags removed. They sketch the verbal tone and recurring themes.
Top Sounds
The sounds this account uses most. A feed dominated by one original sound points to self-produced audio; a spread of trending tracks points to a creator riding sound trends for reach.
Key Insights & Takeaways
Audience & Reach
The follower count sits at a 0.0x multiple of the median creator. This indicates an audience that is smaller than the typical tracked profile and lacks broadcast-scale reach for any single campaign. A like rate more than double the median suggests a high level of engagement per view. A brand message will land with much greater impact per viewer compared to average accounts in this category. This audience fits the gaming niche because the high engagement rates confirm a dedicated following despite the small follower count.
Key Takeaways
Strengths
- + Strong engagement rate above platform average
- + Established follower base of 1,285
- + Consistent growth at 17 followers/month
- + Active posting schedule (1.1 videos/week)
Opportunities
- ~ Optimize posting times for peak engagement windows
- ~ Analyze top-performing content for replicable patterns
- ~ Leverage geographic targeting for regional audiences
- ~ Explore collaboration potential with similar creators
Summary
This analysis of @mermasters3 reveals a nano (1k+) TikTok presence with 1,285 followers. The account demonstrates an engagement rate of 11.54%, averaging 355.1K plays per video across 35 analyzed videos. Key strengths include 1.4M total hearts, with opportunities to further optimize timing and content strategy based on the patterns identified in this report.
Want TikTok Data for Your Research?
Search hashtags, look up profiles, and export TikTok data to CSV for analysis.
Start SearchingAbout This Analysis: This analysis is based on a snapshot of @mermasters3's TikTok profile and recent videos. It evaluates content strategy, engagement patterns, and posting behavior. Metrics are based on 35 analyzed videos.
Data collected and analyzed by TKMetrics | Analysis date: Jul 1, 2026