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This account is a small account ranked 1205 out of 1349 creators, with its follower count of 68.8K sitting at 0.1 times the median of 1.1M. Growth is slow as it gains 2.4K followers per month over its 2.4 year lifespan. While average views reach 108.1K, the like rate of 0.88% falls well below the 4.93% median. The rest of this report covers engagement trends and audience demographics.

This audience approves of the content much less than the platform average, ranking 1314 out of 1349 for like rates. High save and share rates compared to low comment counts indicate a passive but useful relationship with the material. The audience prioritizes keeping and sharing the content over starting conversations. Saves at 0.179% and shares at 0.149% are the primary actions, while comments sit at just 0.005%. These figures reflect 193 saves and 161 shares per video compared to only 5 comments. Brands should expect high utility but very low community engagement. Reach is erratic with a consistency score of 4.02. Only two videos reached the 5x threshold while two hit the 2x mark. This is a tap-and-scroll audience.

Engagement Quality Analysis

These use the median rather than the average, so one freak viral video cannot inflate them. They show the level a typical post on this account actually reaches.

Sponsorship deals provide the primary income stream for this creator. Based on 68.8K followers, expected sponsorship payouts fall between $500 and $1,200 per post. This revenue source is far more lucrative than Creator Fund payouts because it scales with audience size. The Creator Fund pays only pennies per thousand views, making it a poor primary income source compared to brand deals that capitalize on follower counts. A rank of 1205 out of 1349 puts this creator in the lower half of the platform. They are a value buy for brands rather than a premium name who can ignore offers. The $1,200 upper limit represents a ceiling to negotiate under instead of a fixed salary. A cost per view calculation of roughly $0.011 suggests that high quotes from this creator would pay for their name rather than actual reach. These are modelled estimates from public metrics, not disclosed earnings.

Short clips under 15 seconds dominate this feed and represent the most frequent choice. Aim for this duration over the 15 to 30 second format to capture more engagement since shorter clips perform better here. Every video uses original audio, a trade that favors a unique brand identity over the reach of trending sounds. Captions stay brief at around 73 characters to provide context without distraction. Open duet and stitch settings on every post invite other creators to remix and build upon the content. The standout clip lasted 15 seconds and reached 2.5 million views, outperforming typical reach by over twenty times. It earned 28.1K likes against only 139 comments, a lopsided ratio of 202 likes per comment. This high gap shows the video won through passive watching rather than active debate. Average views for @ky___332 sit near 108k, marking this as an account with steady reach rather than a large breakout scale.

Video Duration Breakdown

How the account's recent videos split across length bands. It shows the format the creator leans on, from very short clips to long-form.

The account favors videos under 15 seconds as they make up the majority of content. This length is the most frequent format with an average duration of 14 seconds.

Original Sound Usage

Percentage of videos using the creator's own audio

This creator follows a Grind pattern because their high volume of posts per week far exceeds the field median and establishes a steady stream for marketing plans. They post nearly ten times more content than the average creator. This frequency rank places them in the top tier of active accounts. Although the high consistency score indicates an erratic gap between posts, the sheer volume provides many opportunities for brand placement. New content appears most frequently on Saturday and Sunday, while Wednesday remains the quiet day. The busiest hour for new uploads is 09:00 UTC. Because this pace has only been established over two weeks, the rhythm is not yet a proven long-term habit. Marketers can expect frequent content drops, particularly during the weekend windows, to time their tie-ins.

Audience & Reach

The audience size sits at a 0.1x multiple of the median creator. This indicates that while individual videos may see high views, the account lacks the follower base required for broad reach across a single campaign. The like response falls well below the median rate. A brand message here will likely achieve wide distribution but struggle to generate active engagement from viewers. This profile fits the beauty and fashion category because the low engagement relative to view counts suggests a passive audience consuming visual content rather than interacting with community-driven narratives.