dubaichocolate.day1

This account ranks 914 out of 1349 tracked creators and holds 317.4K followers, making it a small account that sits at 0.3x the median follower count of 1.1M. Growth is slow for an account that has been active for 5.8 years with only 4.6K new followers per month. While the average view count of 4.5M is high for its size, the like rate of 3.79% falls below the median of 4.93%. The rest of this report breaks down the specific engagement patterns and content performance.

This audience approves less than usual at a 3.79% like rate compared to the 4.93% median. The data reveals a clear preference for utility over conversation. Saves are the most frequent action at 0.191%, followed by shares at 0.132%, and comments at 0.018%. With 8,600 saves, 6,000 shares, and 833 comments per video, these figures show viewers treat content as a reference tool rather than a community hub. High save and share rates compared to low comment counts indicate high intent to return and word-of-mouth spread. A brand should focus on evergreen utility rather than trying to spark conversation. Reach is erratic with a 2.53 consistency coefficient. Only 13.9% of the 36 videos hit the 2x average mark, while 2 reached 5x. This audience is active but focused on personal utility over public interaction.

Engagement Quality Analysis

These use the median rather than the average, so one freak viral video cannot inflate them. They show the level a typical post on this account actually reaches.

Sponsorship deals provide the primary revenue stream for this creator because of their large reach. Based on 317.4K followers, they should command a sponsorship fee between $5,000 and $10,000 per post. Creator Fund payouts are much lower because those payments scale with views and pay only pennies per thousand. Brand deals offer a way to monetize the follower base rather than just the view count. Their rank of 914 out of 1349 puts them in a position where they are a value buy for advertisers. Since they sit below the median, their quoted rate should be viewed as a ceiling to bargain under rather than a fixed salary. A lower like rate of 3.79 percent suggests they may have less leverage to demand top-tier premiums compared to higher ranked accounts. Buyers can use the average views of 4.5M to test if a quote is paying for reach or just the name. A fair cost per view based on the $5,000 lower bound is about $0.0011. Any quoted price well higher than this suggests the brand is paying a premium for their specific identity. These are modelled estimates from public metrics, not disclosed earnings.

Videos in the 60 to 180 second range dominate this feed. Focus on these longer clips to align with the established format of the account. The absence of shorter clips suggests a preference for depth over quick hooks. Original sound usage sits at about 17%, meaning most videos rely on trending audio to gain reach. Captions stay concise around 96 characters, using specific keywords like dubai and chocolate to frame each post. Disabling both duet and stitch functions keeps the focus entirely on the primary content rather than community remixes. The top video lasted 73 seconds and reached over 11 times the normal view count. It earned nearly 400 likes for every single comment, showing that viewers prefer quick interactions over active debate. This clip won on passive engagement rather than starting a conversation. Average views of 4.5 million mean this account already has a large reach, so success depends on maintaining high volume rather than seeking a first breakthrough.

Video Duration Breakdown

How the account's recent videos split across length bands. It shows the format the creator leans on, from very short clips to long-form.

All 36 recent videos fall between 60 to 180 seconds. This length is the only one used by the account.

Original Sound Usage

Percentage of videos using the creator's own audio

The creator follows a sparse high-production cadence because they maintain a top follower rank despite posting well below the median frequency. While their output is low compared to average creators, their high view counts indicate that each post carries notable weight with the audience. This pattern has been established over nearly a year of consistent activity. Because the consistency grade is low and the gap variance is high, you cannot expect a clockwork schedule from this account. New content typically surfaces on Saturday or Sunday, with a peak upload time around 23:00 UTC. Since posts are infrequent and irregular, do not plan a campaign based on a steady drumbeat of content. Instead, coordinate your tie-ins to align with their sporadic drops on the weekend.

Audience & Reach

The follower count sits at a 0.3x multiple of the median creator. This position means a single campaign will reach a smaller audience than the typical tracked account despite high view counts on specific videos. The like response falls below the median by over one percentage point. A lower rate suggests that while the content reaches many people, the engagement per viewer is less intense for a brand message. This profile fits the food and beverage category because the niche focus aligns with the low engagement ratio of high-reach viral content.