TOK-TOON

This account ranks 989 out of 1349 tracked creators and holds a follower count that is 0.2 times the median size. It is a small account. The growth rate of 49.3K followers per month over just 0.4 years marks its trajectory as fast. Average views reach 575.0K per video, which is high for an account with this follower count. However, the 0.96% like rate falls well below the 4.93% median. The rest of this report breaks down the specific engagement metrics and content performance.

This audience approves much less than the platform average. The low like rate ranks 1303 out of 1349. Shares represent the strongest action with a 0.63% rate, followed by saves at 0.128% and comments at 0.028%. These figures translate to 3.6K shares, 737 saves, and 160 comments per video. The audience prioritizes word-of-mouth spread and keeper value over active conversation. Brands should focus on content that is highly shareable rather than community building. Reach is inconsistent due to a high consistency coefficient of 1.26. Only 14.3% of the 35 videos hit a 2x reach spike, with only one video reaching the 5x mark. This is a tap-and-scroll audience.

Engagement Quality Analysis

These use the median rather than the average, so one freak viral video cannot inflate them. They show the level a typical post on this account actually reaches.

Sponsorship deals provide the primary revenue stream for this creator. A follower count of 230.1K suggests a brand deal range between $1,500 and $3,500 per post. This path is more lucrative than the Creator Fund because it scales with audience size. The Creator Fund pays only pennies per thousand views, making it an inefficient way to monetize high volume compared to direct brand partnerships. Their rank of 989 out of 1349 places them below the median in total following. This position makes them a value buy for advertisers rather than a premium name who can demand top-tier fees. The quoted range serves as a ceiling to negotiate under instead of a fixed salary. A cost per view calculation of $0.0026 to $0.006 implies that most of the fee pays for their specific content niche rather than just raw reach. These are modelled estimates from public metrics, not disclosed earnings.

This account builds its reach using clips between 60 and 180 seconds. Every post falls into this specific bucket to maintain a consistent pace for the audience. High original-sound usage shows a preference for building a unique brand identity over riding short-term trends. Captions stay brief at about 66 characters, keeping the focus on the visual content. Enabling both duet and stitch options makes the content highly accessible for other creators to remix or react to. The standout video lasted 73 seconds and pulled 4 million views, reaching seven times more people than a typical post. It earned roughly 11 likes for every comment, a high ratio that sparked active discussion rather than passive scrolling. This level of engagement suggests the content invites viewers to stop and participate in the conversation. Average views near 575k indicate a stable, established presence rather than an emerging account seeking first-time reach.

Video Duration Breakdown

How the account's recent videos split across length bands. It shows the format the creator leans on, from very short clips to long-form.

The account exclusively uses videos between 60 and 180 seconds with an average of 76s. No engagement line is provided to determine performance.

Original Sound Usage

Percentage of videos using the creator's own audio

The account follows a Grind pattern because it posts at a volume far above the field median with high frequency. This creator produces over fifteen videos weekly while most creators post under two. The short gap between uploads indicates a rapid production cycle. While the content is consistent, the higher consistency score suggests some variance in the timing of these bursts. This pace has only been established for 16 days so the rhythm is not yet a long-term proven habit. New content typically lands on Tuesday and Wednesday with a peak activity window at 21:00 UTC. Friday serves as the quiet day for new posts. Marketers can expect a dependable drumbeat of content to support a campaign. You should time specific tie-ins for Tuesdays or Wednesdays to align with these primary upload windows.

Audience & Reach

The follower rank of 989 and a multiple of 0.2 indicates an audience smaller than the typical tracked creator. This means a single campaign will reach a more niche group rather than providing broadcast-scale coverage. The like rate falls well below the median, indicating a much lower engagement density per view. A brand should expect the message to land with less impact on each individual viewer compared to higher performing accounts. This audience fits the animation category because the low like response combined with small follower size suggests a niche interest group rather than a broad lifestyle reach.