236.7K
Followers
1
Following
4.7M
Total Hearts
192
Videos
24.5K
Avg Hearts/Video
1.52%
Engagement Rate
1.3y
Account Age
15.7K
Followers/Month
311.0K
Hearts/Month
12.7
Videos/Month
Account Overview
What This Report Covers
This creator ranks 984 out of 1349 tracked accounts and holds a follower count that is 0.2 times the median size of 1.1M, making this a small account. The growth trajectory is steady as it gains roughly 15.7K followers per month over its 1.3 year lifespan. While average views reach 3.2 million per video, the like rate of 1.42% falls well below the median of 4.93%. The rest of this report covers detailed engagement patterns and content performance.
Account Classification
| Account Size | Mid-Tier (100K+) |
| Account Age | 2024-11-19 |
| Verification | No |
| Language | RU |
| Follower Ratio | 237K:1 |
Data Summary
| Videos Analyzed | 35 |
| Avg Plays per Video | 3,150,800 |
| Avg Likes per Video | 44,834 |
| Engagement Rate | 1.52% |
Engagement Analysis
Based on 35 videos
This audience approves less than the typical viewer. The low like rate ranks 1255 out of 1349 creators. Most engagement comes from saves and shares rather than passive likes. Saves at 0.098% and shares at 0.076% are the primary drivers of interest, while comments sit at 0.024%. These figures translate to 3.1K saves and 2.4K shares across the content. The audience treats this content as a resource to keep or share rather than a conversation to join. Brands should focus on utility and evergreen value instead of community building. Reach is inconsistent with a high consistency coefficient of 1.52. Only 14.3% of videos reached double average views, while 2 hit the five times growth mark. This indicates an erratic reach pattern that makes consistent scale difficult to predict. The audience behaves as a tap-and-scroll group.
3.2M
Avg Plays/Video
44.8K
Avg Likes/Video
761
Avg Comments/Video
2.4K
Avg Shares/Video
Engagement Quality Analysis
These use the median rather than the average, so one freak viral video cannot inflate them. They show the level a typical post on this account actually reaches.
7.2M
Median Plays
120.3K
Median Likes
13.6M
75th Percentile
17.1M
Top Video
202.71
Engagement per 1K Followers
Normalized influence metric
Total Engagement (Sample)
The combined likes, comments, shares and saves across only the recent videos we analysed, not the account's lifetime.
110,278,000
Total Plays
1,569,202
Total Likes
26,639
Total Comments
83,541
Total Shares
108,128
Total Saves
Engagement Ratios
Each action as a share of views. Likes-to-views is how often a viewer taps like; saves-to-views is how often they bookmark a video to return to; shares spread it to others. Higher saves and shares signal content people find worth keeping or passing on, not just watching.
1.42%
Likes / Views
0.02%
Comments / Views
0.08%
Shares / Views
0.10%
Saves / Views
Likes are the most frequent action at 1.42% compared to other metrics under 0.1%. This shows that viewers are much more likely to like a video than they are to comment, share, or save it.
Viral Hit Rate
How often a video beats this account's own average views. The 2x figure is the share of videos that did at least twice the norm, the 5x figure at least five times. A higher rate means breakout hits happen more often rather than reach depending on rare spikes.
14.30%
2x Avg (5 of 35)
0%
5x Avg (2 of 35)
Consistency Score
How steady the view count is from video to video, shown as a grade and a CV number. A lower CV and a better grade mean predictable reach on every post; a high CV means the views swing widely between hits and flops.
D
CV: 1.52
Lower CV = more consistent performance
Estimated Earnings
Revenue estimates based on follower count and average video performance
Sponsorship deals provide the primary income stream for this creator. Based on a following of 236.7K, typical brand partnerships fall between $1,500 and $3,500 per post. These figures far exceed what the Creator Fund pays because that program rewards views with only pennies per thousand. While high view counts generate some volume, sponsorship revenue scales directly with follower count to provide a more stable income base. The rank of 984 out of 1349 places this creator in a position where they are a value buy for advertisers. Because they sit below the median ranking, their quoted rates should be viewed as a ceiling to negotiate down rather than a fixed salary. A low like rate of 1.42 percent suggests that engagement is not the primary driver of their value. Buyers can use the average 3.2M views to check if a quote is for reach or fame. A cost per view of $0.0009 suggests a high return on reach, meaning any quote well higher than this indicates a premium paid for the name. These are modelled estimates from public metrics, not disclosed earnings.
Creator Fund (Est. Monthly)
Based on avg 3.2M views/video
$800 – $1,601
$0.02 - $0.04 per 1,000 views
Sponsorship Value (Est. Per Post)
Based on 236.7K followers (Mid-Tier (100K+))
$1,894 – $3,550
Industry rate for mid-tier (100k+) creators
Content Strategy Analysis
Based on 35 videos
Every video on this feed falls into the 60 to 180 second category. Create content in this specific window to match the established rhythm of the account. Original audio appears on every post, meaning the creator prioritizes a consistent brand identity over the reach of trending sounds. Duet and stitch are enabled for all clips to invite other creators to remix the footage. The standout video lasted 73 seconds and earned 17.1 million views, which is roughly 5.4 times the average reach. It pulled 186.8k likes against only 3.5k comments, showing a heavy lean toward quick taps over discussion. This indicates that passive watching drove the peak performance rather than an active debate in the replies. Average views of 3.2 million mark this as a large established account with a consistent floor for reach.
Video Duration Breakdown
How the account's recent videos split across length bands. It shows the format the creator leans on, from very short clips to long-form.
1m 17s
Average Duration
Every recent video on this account falls between 60 and 180 seconds. The average length is 77 seconds.
Original Sound Usage
Percentage of videos using the creator's own audio
Posting Patterns & Optimal Timing
Based on 35 videos
This creator follows a Grind pattern because their posting frequency sits above the field median with a steady volume of content. They post roughly two times weekly and maintain a shorter gap between uploads than most creators in the category. While they rank well in total views, the high consistency variance indicates an erratic pace rather than a clockwork schedule. This rhythm has persisted for over three months, establishing a stable enough habit to track. New content typically lands on Friday and Saturday around 11:00 UTC. Thursday is their quietest day for new posts. Marketers can expect frequent content drops but should plan for irregular timing between specific uploads rather than a fixed daily slot. Focus tie-in efforts on the weekend window when fresh videos are most likely to appear.
Posting Frequency
How often the account posts, against the typical tracked creator. It tells you whether to expect a steady stream or occasional drops.
| Videos per Week | 2.3 |
| Avg Gap Between Posts | 75.4h |
| Data Range | 106 days |
Most Active Days
Which days of the week new videos most often appear. These are upload times, when fresh content lands, not necessarily when the audience is watching.
Posting Hours (UTC)
A heatmap of the hours (UTC) when this account publishes. Darker or taller blocks are the busier posting windows. Read it as the creator's release schedule, not their audience's active hours.
How to read these charts
A heatmap of the hours (UTC) when this account publishes. Darker or taller blocks are the busier posting windows. Read it as the creator's release schedule, not their audience's active hours.
This account posts about 2.3 times a week with the busiest hour at 11:00 UTC. Friday and Saturday are the top upload days while Thursday is the quiet day.
Top Videos
Top 10 by play count
69.0M
Combined Plays (Top 5)
928.9K
Combined Likes (Top 5)
13.8M
Avg Plays per Top Video
(No caption)
17.1M
Views
186.8K
Likes
3.5K
Comments
12.8K
Shares
14.4K
Saves
(No caption)
16.9M
Views
178.2K
Likes
2.8K
Comments
4.4K
Shares
11.6K
Saves
(No caption)
13.6M
Views
228.9K
Likes
3.6K
Comments
14.7K
Shares
17.6K
Saves
(No caption)
12.8M
Views
182.6K
Likes
3.1K
Comments
9.1K
Shares
11.8K
Saves
(No caption)
8.6M
Views
152.4K
Likes
2.1K
Comments
9.8K
Shares
12.1K
Saves
5 more top videos for @iliyaz_studio1
Full video-by-video breakdown with views, likes, comments, shares and saves.
Unlock all 10 videosFree, takes 10 seconds
Most Common Words
The words that show up most in this account's captions, with stopwords and hashtags removed. They sketch the verbal tone and recurring themes.
No word data available.
Top Sounds
The sounds this account uses most. A feed dominated by one original sound points to self-produced audio; a spread of trending tracks points to a creator riding sound trends for reach.
Key Insights & Takeaways
Audience & Reach
The account sits at a 0.2x multiple of the median follower count. This indicates a small audience that lacks the reach for a broad broadcast campaign despite occasional high play counts. The like rate falls well below the median mark. Such a low engagement ratio suggests that while the content reaches many people, the message does not stick with a large portion of those viewers. This profile fits the gaming category because the gap between view volume and like response points toward an audience consuming high-frequency content rather than engaging with specific brand messages.
Key Takeaways
Strengths
- + Established follower base of 236,700
- + Consistent growth at 15.7K followers/month
- + Active posting schedule (2.3 videos/week)
Opportunities
- ~ Optimize posting times for peak engagement windows
- ~ Analyze top-performing content for replicable patterns
- ~ Leverage geographic targeting for regional audiences
- ~ Explore collaboration potential with similar creators
- ~ Improve engagement rate through interactive content formats
Summary
This analysis of @iliyaz_studio1 reveals a mid-tier (100k+) TikTok presence with 236,700 followers. The account demonstrates an engagement rate of 1.52%, averaging 3.2M plays per video across 35 analyzed videos. Key strengths include 4.7M total hearts, with opportunities to further optimize timing and content strategy based on the patterns identified in this report.
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Start SearchingAbout This Analysis: This analysis is based on a snapshot of @iliyaz_studio1's TikTok profile and recent videos. It evaluates content strategy, engagement patterns, and posting behavior. Metrics are based on 35 analyzed videos.
Data collected and analyzed by TKMetrics | Analysis date: Jul 1, 2026