Table By Max

The @tablebymax account has 113,800 followers and an average video reach of 1,050,760 views, indicating significant reach. With a 6.28% engagement rate, the account demonstrates strong audience interaction relative to its follower base. The account's total likes of 2,900,000 further highlight its ability to generate substantial user engagement across its 90 videos.

@tablebymax demonstrates strong engagement metrics, with an average of 51,784 likes per video, 14,071 shares, and 99 comments. These figures indicate a highly interactive audience, as the account’s overall engagement rate of 6.28% exceeds the typical 3-5% benchmark for similar platforms. The combination of high likes and shares suggests that the content is both visually compelling and socially shareable, likely due to its ability to spark immediate emotional or informational resonance. However, the relatively low comment count (99 per video) compared to likes and shares may indicate that the audience prioritizes passive engagement over discussion, or that the content format (e.g., tutorials, entertainment) is less conducive to open-ended dialogue. Audience interaction patterns reveal a clear preference for viral or shareable content. The 14,071 average shares per video are 3.5 times higher than the 99 comments, highlighting a strong emphasis on virality over conversational engagement. This dynamic could reflect a content strategy focused on quick, digestible formats (e.g., tips, challenges, or aesthetic visuals) that encourage rapid sharing rather than extended interaction. The high like-to-comment ratio (51,784:99) further underscores that the audience is more likely to react emotionally or affirmatively rather than engage in nuanced discussions. The metrics collectively indicate that @tablebymax’s content resonates strongly with its audience, particularly in terms of visual appeal and utility. The 6.28% engagement rate, driven by likes and shares, suggests the content effectively fulfills audience needs or entertains them, fostering widespread consumption. However, the low comment volume may signal an opportunity to diversify content types to encourage deeper interaction, though this remains speculative without additional data on audience demographics or content themes.

Engagement Quality Analysis

Median-based metrics that resist fake virality and outliers.

The content strategy for @tablebymax centers on recipe-related themes, with a strong emphasis on simplicity and efficiency. The hashtag #einfacherezepte (used 32 times) dominates, reflecting a focus on easy, accessible recipes. This is complemented by #abendessen (14 uses) and #schnellesabendessen (10 uses), which highlight quick dinner solutions. The inclusion of #snackideen (12 uses) and #appetizer (9 uses) suggests a broader scope that extends beyond main meals to include snacks and appetizers. Thematic consistency is evident in the recurring emphasis on time-saving and user-friendly meal ideas, with hashtags like #airfryer (7 uses) and #salat (5 uses) adding specificity to the content’s practicality. Strategically, the account leverages hashtags to target niche audiences within the food space. The high frequency of #einfacherezepte indicates a deliberate effort to position the account as a go-to source for straightforward recipes, while #abendessen and #schnellesabendessen cater to viewers seeking efficient dinner options. The use of #snackideen and #salatidee (3 uses) suggests an attempt to diversify content while maintaining the core theme of simplicity. However, the absence of primary content categories limits deeper insights into how these hashtags align with specific video types or formats. The hashtag strategy appears focused on maximizing reach within the German-speaking food niche by balancing broad appeal with targeted, appliance-specific tags like #airfryer.

Video Duration Breakdown

Original Sound Usage

Percentage of videos using the creator's own audio