صالح - سوسان77⚽️☑️

The @s.sosan77 account has 1,000,000 followers, indicating a substantial audience scale. With 20,500,000 total likes and an engagement rate of 1.74%, the account demonstrates moderate to strong audience interaction relative to its follower base. The average video view count of 1,696,904 highlights consistent reach, supported by a total of 829 videos uploaded.

The account @s.sosan77 has 1,000,000 followers, with an average of 28,358 likes per video, 386 comments, and 863 shares. The overall engagement rate of 1.74% reflects the proportion of followers interacting with content. While the average likes per video are exceptionally high, the engagement rate is relatively moderate compared to industry benchmarks, which often range between 2-5% for accounts with similar follower counts. This suggests that while the content drives significant likes, the combination of comments and shares may not be sufficient to elevate the overall engagement rate further. Audience interaction patterns indicate a strong preference for likes over other forms of engagement. The average comments per video (386) and shares (863) are significantly lower than the likes, highlighting a disparity in audience behavior. This could imply that the content is visually or emotionally compelling enough to encourage likes, but may lack elements that prompt deeper interaction, such as calls-to-action or thought-provoking prompts. The ratio of likes to comments (73:1) and likes to shares (73:1) underscores a clear dominance of liking behavior, which may reflect the platform’s algorithmic prioritization of likes or the nature of the content itself. The metrics suggest that the content resonates strongly with the audience in terms of virality and immediate appeal, as evidenced by the high likes per video. However, the lower engagement through comments and shares may indicate opportunities to foster more meaningful interactions. For instance, the account could experiment with formats that encourage dialogue, such as Q&A sessions, polls, or collaborative content, to increase comment volume. Additionally, the 1.74% engagement rate, while below average, is not uncommon for accounts with large follower bases, where the absolute number of interactions may be high but the relative rate remains stable.

Engagement Quality Analysis

Median-based metrics that resist fake virality and outliers.

The content strategy for @s.sosan77 centers on personal branding and audience growth, as evidenced by the heavy use of the hashtag #صالح_سوسان (6 uses), which likely represents their personal handle or brand. This is reinforced by campaign-specific hashtags like #حملة_صالح_سوسان_ل2مليون_متابع (2 uses) and #حملة_صالح_سوسان_للمليون_متابع_ (1 use), indicating a deliberate effort to expand their follower base. The inclusion of location-based tags such as #جدة_الان (1 use) and #العرب_مول_جده (1 use) suggests localized content or business promotion, while #سوسان (1 use) and #كورة_في_البوليفاد (1 use) hint at niche interests or collaborations. However, the absence of defined primary content categories limits the ability to assess thematic consistency beyond these hashtags. The strategic use of hashtags reflects a focus on both personal identity and growth campaigns, with #صالح_سوسان dominating at 6 uses compared to other tags. Campaign-related hashtags (#حملة... for 2M followers and #حملة... for 1M followers) are used twice and once respectively, showing a prioritization of follower acquisition. While other hashtags like #جدة_الان and #العرب_مول_جده may indicate regional relevance, their lower usage (1 use each) suggests they are supplementary to the core strategy. The lack of primary content categories means thematic consistency cannot be quantitatively assessed, but the hashtag data highlights a clear emphasis on personal branding and audience expansion.

Video Duration Breakdown

Original Sound Usage

Percentage of videos using the creator's own audio