Rose Siard

The @roseandben account has 1.8 million followers, with an average of 1.33 million views per video across 2,191 total videos. The account demonstrates strong engagement, with a 7.99% engagement rate, indicating a high level of audience interaction relative to its follower base.

@roseandben's engagement metrics demonstrate strong audience interaction, with an overall engagement rate of 7.99%. This rate is calculated by dividing the total engagement (likes + comments + shares) by the number of followers (1,800,000). The account’s average likes per video (97,802) significantly outpace comments (498) and shares (7,961), indicating that viewers primarily engage through likes. This pattern is common on TikTok, where visual content often drives rapid, passive engagement. However, the substantial share count (7,961) suggests a portion of the audience actively redistributes content, signaling perceived value or virality. The metrics highlight a balance between passive and active engagement. While likes dominate, the presence of 498 comments per video indicates meaningful audience participation, such as discussions or feedback. Shares further underscore content resonance, as users are motivated to share videos with their networks. The combination of high likes and shares suggests the content is both emotionally compelling and socially shareable, which aligns with the 7.99% engagement rate. These metrics collectively indicate that @roseandben’s content effectively captures attention and fosters interaction, though the disparity between likes and comments may reflect a focus on visual storytelling over textual dialogue.

Engagement Quality Analysis

Median-based metrics that resist fake virality and outliers.

@roseandben's content strategy is heavily centered on makeup education and color theory, as evidenced by their top hashtags. The most frequently used hashtag, #colortheory (19 uses), indicates a deliberate focus on teaching viewers about color combinations, palettes, and application techniques. This is complemented by #makeuptips (12 uses) and #makeuptutorial (8 uses), which suggest a consistent emphasis on actionable advice and step-by-step guidance. The inclusion of niche hashtags like #tradgothmakeup (1 use) and #makeuphacks (1 use) hints at targeted content for specific subcultures or advanced techniques, though these are used sparingly compared to the core themes. The absence of primary content categories in the data limits insight into how these themes are organized across video types. The strategic use of hashtags reflects a prioritization of accessibility and specialization. By dominating the #colortheory and #makeuptips tags, the account likely aims to establish authority in foundational makeup knowledge while attracting a broad audience. The lower frequency of other hashtags, such as #makeuptipsforbeginners (1 use) and #makeuphacks (1 use), suggests these are reserved for specific content segments rather than overarching themes. This approach balances general appeal with niche targeting, though the limited data on content categories prevents a full assessment of how these hashtags align with video formats or audience engagement strategies.

Video Duration Breakdown

Original Sound Usage

Percentage of videos using the creator's own audio