ยายคลิ้ง

The @pm567890 account demonstrates significant scale, with 5.7 million followers and an average of 12.4 million views per video. Its total likes of 115.5 million indicate strong audience interaction, supported by a 5.96% engagement rate, which exceeds the typical benchmark for TikTok accounts. The account’s extensive video library of 1811 posts suggests consistent content output, contributing to its broad reach and sustained engagement.

@pm567890 demonstrates robust engagement metrics, with 5.7 million followers and an overall engagement rate of 5.96%. The average likes per video (623,265) significantly outpace comments (10,346) and shares (106,567), indicating a strong preference for passive interaction over direct dialogue. This suggests the content is highly relatable or visually compelling, driving widespread approval without requiring deep engagement. The engagement rate of 5.96% is above average for accounts with similar follower counts, reflecting efficient conversion of followers into active participants. Audience interaction patterns reveal a clear hierarchy of engagement: likes dominate, followed by shares, with comments being the least frequent. This could indicate that the content is optimized for quick, emotional responses (e.g., humor, surprise) rather than fostering discussion. The high share rate (106,567 per video) further underscores virality, as users are actively redistributing content to their networks. However, the relatively low comment count (10,346) compared to likes may suggest either a niche audience prioritizing brevity or content that is more observational than interactive. The metrics collectively signal strong content resonance, particularly in driving broad approval and virality. The combination of high likes and shares implies the content is both emotionally engaging and shareable, which is critical for sustaining growth. However, the lower comment rate may indicate opportunities to encourage deeper audience participation, such as through prompts or interactive elements, to balance the current engagement profile.

Engagement Quality Analysis

Median-based metrics that resist fake virality and outliers.

The content strategy for @pm567890 centers around a cohesive narrative centered on "ยายคลิ้ง" (Aunt Cling), with hashtags emphasizing her age, familial roles, and specific activities. The most frequently used hashtags, #ยายคลิ้งวัย96ขวบ and #ประธานคลิ้ง, both appear 27 times, highlighting her identity as a 96-year-old figure and her role as "Chair Cling." This suggests a focus on her age, authority, or symbolic status within the content. Thematic consistency is evident in the recurring use of family-related terms like #หลานยายคลิ้ง (Granddaughter of Aunt Cling) and #ยายแดง (Aunt Red), which may indicate content about her family dynamics or generational connections. The inclusion of product-related hashtags like #ปลาใส่อวนยายคลิ้ง and #หมูใส่อวนยายคลิ้ง (fish and pork in a net associated with Aunt Cling) implies a possible emphasis on food or cultural practices tied to her persona. The strategic use of hashtags prioritizes repetition of core identifiers (#ยายคลิ้ง and #ประธานคลิ้ง) to reinforce brand recognition, with secondary hashtags expanding on specific themes (e.g., age, family, food). The top hashtags account for 85% of total hashtag usage (27+27+22=76, with remaining hashtags contributing 10 total), indicating a narrow but focused approach to audience engagement. This strategy likely aims to create a distinct identity for "ยายคลิ้ง" while leveraging thematic variations to maintain viewer interest. However, the absence of video metrics or engagement data limits the ability to assess the effectiveness of this approach.

Video Duration Breakdown

Original Sound Usage

Percentage of videos using the creator's own audio