NalaRay

NalaRay

@nalaray

Business Inquires: Nala@divisionmedia.co

https://linktr.ee/Fitnessnala Joined 2022-11-07

732.3K

Followers

427

Following

18.7M

Total Hearts

386

Videos

48.4K

Avg Hearts/Video

10.56%

Engagement Rate

3.3y

Account Age

18.5K

Followers/Month

473.2K

Hearts/Month

9.8

Videos/Month

Account Overview

What This Report Covers

The account @nalaray has 732,300 followers, indicating a substantial audience reach. With an average of 1.69 million views per video and 18.7 million total likes, the account demonstrates strong content performance. The 10.56% engagement rate highlights effective audience interaction relative to its follower base.

Account Classification

Account Size Mid-Tier (100K+)
Account Age 2022-11-07
Verification No
Language EN
Follower Ratio 1.7K:1

Data Summary

Videos Analyzed 28
Avg Plays per Video 1,693,271
Avg Likes per Video 164,858
Engagement Rate 10.56%

Engagement Analysis

Based on 28 videos

@nalaray's engagement metrics demonstrate strong audience interaction, with an overall engagement rate of 10.56%, significantly above the typical TikTok average. The account’s average likes per video (164,858) indicate widespread approval, while comments (1,485) and shares (12,410) per video suggest active audience participation and content virality. These metrics collectively reflect a highly engaged audience, with viewers not only consuming content but also contributing to its spread through shares and discussions. The balance between likes, comments, and shares highlights a content strategy that effectively drives both emotional resonance and social interaction. The 1,485 comments per video represent approximately 0.9% of followers engaging in dialogue, indicating a dedicated audience willing to share opinions or ask questions. Shares at 12,410 per video (1.7% of followers) further underscore the content’s shareability, likely due to its novelty, emotional impact, or utility. This combination of high likes and shares suggests the content is both entertaining and socially rewarding, encouraging viewers to recommend it to others. The 10.56% engagement rate, calculated from the sum of likes, comments, and shares relative to followers, positions @nalaray as a top-performing account. This rate is 2.56 percentage points higher than the platform’s average, indicating consistent audience interest and a strong ability to convert views into meaningful interactions. The metrics collectively affirm that the content resonates deeply with the audience, fostering both passive engagement (likes) and active participation (comments, shares).

1.7M

Avg Plays/Video

164.9K

Avg Likes/Video

1.5K

Avg Comments/Video

12.4K

Avg Shares/Video

8.5K

Avg Saves/Video

Engagement Quality Analysis

Median-based metrics that resist fake virality and outliers.

313.2K

Median Plays

12.8K

Median Likes

1.2M

75th Percentile

41.5M

Top Video

244.1

Engagement per 1K Followers

Normalized influence metric

Total Engagement (Sample)

47,411,600

Total Plays

4,616,021

Total Likes

41,589

Total Comments

347,494

Total Shares

238,071

Total Saves

Engagement Ratios

Per-view engagement breakdown

Excellent for Mid-Tier

9.74%

Likes / Views

0.09%

Comments / Views

0.73%

Shares / Views

0.50%

Saves / Views

Viral Hit Rate

Videos exceeding 2x and 5x average views

3.60%

2x Avg (1 of 28)

0%

5x Avg (1 of 28)

Consistency Score

How predictable the view count is across videos

D

CV: 4.61

Lower CV = more consistent performance

Estimated Earnings

Revenue estimates based on follower count and average video performance

Creator Fund (Est. Monthly)

Based on avg 1.7M views/video

$332 – $664

$0.02 - $0.04 per 1,000 views

Sponsorship Value (Est. Per Post)

Based on 732.3K followers (Mid-Tier (100K+))

$5,858 – $10,984

Industry rate for mid-tier (100k+) creators

Disclaimer: These are rough estimates based on publicly available industry benchmarks. Actual earnings vary by niche, audience demographics, brand deals, and individual negotiation. TikTok Creator Fund payouts fluctuate and are not guaranteed.

Content Strategy Analysis

Based on 28 videos

@nalaray's content strategy appears to prioritize short-form video formats and thematic storytelling, as evidenced by the repeated use of #clips (2x) and #podcast (2x), which suggest a focus on concise, engaging content. The hashtag #anime (2x) indicates a thematic emphasis on anime-related material, potentially aligning with niche audience interests. While the primary content categories are unspecified, the strategic repetition of format-specific hashtags (#clips, #podcast) implies a deliberate effort to categorize content for discoverability. The inclusion of #fypシ (1x) suggests an attempt to optimize visibility on TikTok's For You Page, though its low usage compared to other hashtags may indicate limited success or experimental testing. Thematic consistency is partially supported by the recurring use of #truth (1x) and #love (1x), which may hint at content exploring personal narratives or emotional themes. However, the lack of primary content categories limits the ability to assess alignment between hashtags and actual video topics. The hashtag #2026 (1x) and seasonal tags like #happynewyear (1x) and #newyear (1x) suggest occasional engagement with time-sensitive or trend-driven content. While the strategy balances format-focused (#clips, #podcast) and thematic (#anime, #truth) elements, the sparse use of most hashtags (only 1x) indicates a limited scope for broader audience targeting. Without additional data on video content or category breakdowns, the effectiveness of this approach remains constrained.

Video Duration Breakdown

35s

Average Duration

<15s
15
15-30s
5
30-60s
1
1-3min
7

Original Sound Usage

Percentage of videos using the creator's own audio

78.60%
22 of 28

Content Details

1

Pinned Videos

85.7%

Duet Enabled

85.7%

Stitch Enabled

Average caption length: 23 characters

Content Languages:

en (19) un (9)

Posting Patterns & Optimal Timing

Based on 28 videos

Posting Frequency

Videos per Week 0.9
Avg Gap Between Posts 191.6h
Data Range 215 days

Most Active Days

Friday
5
Wednesday
5
Saturday
5
Monday
4
Sunday
3
Tuesday
3
Thursday
3

Posting Hours (UTC)

0h
3h
6h
9h
12h
15h
18h
21h

Timing Insights

Understanding when a creator posts and when their audience is most responsive provides valuable competitive intelligence. The charts above show when @nalaray's content is published, which often correlates with when their specific audience is most active on the platform. Peak posting times vary based on audience demographics, timezone distribution, and content type.

Top Videos

Top 10 by play count

44.8M

Combined Plays (Top 5)

4.5M

Combined Likes (Top 5)

9.0M

Avg Plays per Top Video

Pinned Video

Videos pinned to the top of @nalaray's profile page

@Taylor Downs @Jordan Giordano

Posted Jul 13, 2025

41.5M

Views

4.3M

Likes

38.8K

Comments

341.3K

Shares

220.4K

Saves

Feb 11, 2026

Legit

1.2M

Views

109.6K

Likes

438

Comments

3.5K

Shares

6.0K

Saves

⏲ 8s ▶ 720p ♪ Really from Da Hood – Plies 720×1280
Dec 29, 2025

I’m so proud of you @Camilla Araujo

1.2M

Views

86.3K

Likes

695

Comments

491

Shares

4.4K

Saves

⏲ 2m 31s ▶ 720p ♪ Lights Are On - Instrumental – Edith Whiskers 720×1280
Nov 18, 2025

#blowthisup #dance

551.2K

Views

19.3K

Likes

249

Comments

143

Shares

773

Saves

⏲ 12s ▶ 720p ♪ Original sound original sound – Worship Online 720×1280
Nov 20, 2025

Sorry not sorry

322.2K

Views

11.7K

Likes

57

Comments

338

Shares

386

Saves

⏲ 5s ▶ 720p ♪ Original sound original sound – J.RSmithers 720×1280
Dec 09, 2025

(No caption)

304.3K

Views

13.4K

Likes

56

Comments

500

Shares

561

Saves

⏲ 8s ▶ 720p ♪ Original sound original sound – The Bald Builders 720×1280
Dec 03, 2025

@Jordan Giordano

232.2K

Views

5.6K

Likes

69

Comments

46

Shares

494

Saves

⏲ 1m 2s ▶ 720p ♪ Original sound original sound – NalaRay 720×1280
Jan 03, 2026

What a year 😮‍💨

194.8K

Views

9.1K

Likes

104

Comments

50

Shares

721

Saves

♪ Original sound original sound – ‍taya
Nov 14, 2025

My first Christmas without him #rip #christmas

177.8K

Views

12.3K

Likes

201

Comments

345

Shares

782

Saves

⏲ 11s ▶ 720p ♪ Original sound original sound – dilzaa._ 720×1280
Nov 17, 2025

@Taylor Downs

169.5K

Views

5.0K

Likes

41

Comments

227

Shares

435

Saves

⏲ 7s ▶ 720p ♪ Original sound Drew Petzing is a terrorist – sn33diest 720×1280

Top Hashtags

Most Common Words

giordano (4) downs (2) sorry (2) wasn (1) ready (1)

Top Sounds

21 unique sounds
original sound - NalaRay 8x
suara asli - 𝐌𝐢𝐧𝐞. - JOHENGAMING | SAHABAT GAMERS 1x
Really from Da Hood - Plies 1x
[Raw recording] Record playback noise 01 (3 minutes) - Icy Light 1x
suono originale - 𝙎𝙉𝙀𝘼𝙆𝙔𝙃𝙀𝙍𝙊𝟵𝟯 1x
original sound - ‍taya 1x
Love Is Violence - Aaryan Shah 1x
Lights Are On - Instrumental - Edith Whiskers 1x
sled and rosetta - Sydney ✨ 1x
original sound - The Bald Builders 1x

Key Insights & Takeaways

Key Takeaways

- High Engagement: The account achieves a 10.56% engagement rate with an average of 164,858 likes per video, indicating strong audience interaction. - Broad Reach: Videos average 1,693,271 views, suggesting significant audience exposure despite the account’s follower count of 732,300. - Varied Content Strategy: The account’s content diversity may support sustained audience retention and engagement. - Content Volume: With 386 videos, the account maintains a consistent output, contributing to long-term follower growth and engagement.

Strengths

  • + Strong engagement rate above platform average
  • + Established follower base of 732,300
  • + Consistent growth at 18.5K followers/month
  • + Active posting schedule (0.9 videos/week)

Opportunities

  • ~ Optimize posting times for peak engagement windows
  • ~ Analyze top-performing content for replicable patterns
  • ~ Leverage geographic targeting for regional audiences
  • ~ Explore collaboration potential with similar creators

Summary

This analysis of @nalaray reveals a mid-tier (100k+) TikTok presence with 732,300 followers. The account demonstrates an engagement rate of 10.56%, averaging 1.7M plays per video across 28 analyzed videos. Key strengths include 18.7M total hearts, with opportunities to further optimize timing and content strategy based on the patterns identified in this report.

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About This Analysis: This analysis is based on a snapshot of @nalaray's TikTok profile and recent videos. It evaluates content strategy, engagement patterns, and posting behavior. Metrics are based on 28 analyzed videos.

Data collected and analyzed by TKMetrics | Analysis date: Feb 24, 2026